
META STRATEGY & PAID SOCIAL
META ADS SHOULD DRIVE RESULTS. NOT JUST LIKES AND IMPRESSIONS
Anyone can run ads. Very few run them properly.
A strong Meta strategy isn’t about flashy creatives or chasing vanity metrics – it’s about generating leads, sales, and real business growth. We focus on performance first, backed by data, smart structure, and clear messaging that converts.
Performance Over Pretty
A nice-looking ad means nothing if it doesn’t sell. We’ve seen countless brands burn money on polished creatives that generate clicks but no leads - or worse, no tracking to even know what’s working.

SEO Consultancy
Our Perth SEO team conducts thorough research, including anything and everything about your industry, competition, keywords, and current situation.

Strategy Plan
After establishing specific, measurable, and realistic SEO goals, we lay out digital marketing plans, pick content marketing activities and SEO strategies and conduct acomprehensive SEO audit.

Strategy Execution
We carry out all the plans and strategies for our SEO clients, which may come in the form of a relaunched website or more robust and relevant content using optimal keywords, link-building campaigns, and execution of necessary changes.

Performance Tracking
We track SEO efforts using observable metrics and analytics that show keyword ranking, backlink growth, conversion, organic search, mobile traffic, bounce rate, web activity, clickthrough rate (CTR), domain authority, and perhaps more.

Result Assessment
Our SEO experts assess the performance based on the SEO goals set out pertaining to search engine rankings, raw website traffic, brand image, customer engagement, lead acquisition, conversions, and e-commerce sales revenues.

Scaling Up SEO
Based on the SEO results, we will either sustain them or tap other SEO strategies. We will stop at nothing to attain if not exceed your SEO goals – that’s our guarantee!
That’s why every Meta campaign we run is built around:
- Clear objectives (leads, sales, bookings)
- Strong hooks and scroll-stopping messaging
- Clear calls to action
- Landing pages that actually convert
- Data-backed testing and optimisation
Because impressions don’t pay the bills. Conversions do.
Strategy Comes Before Spend
Throwing more money at broken ads doesn’t fix anything.
Before scaling budgets, we make sure the foundations are solid:
- Correct pixel and conversion setup
- Clean campaign and ad set structure
- Audience targeting that makes sense
- Creatives aligned with buyer intent
- Funnels that move users from click to conversion
If your tracking isn’t set up properly, you’re flying blind – and wasting budget.
We’re honest about what Meta can and can’t do for your business and how to use it properly.
Built for Brand Awareness

Targeting Shift
A lot of people forget that Meta ads don’t work the way they used to. With privacy changes over the last few years, you can no longer target audiences the same way you could five years ago. Back then, platforms could track behaviour closely, match interests accurately, and serve ads with far more precision.

Wider Exposure
Today, users can block ads, limit tracking, and control what they see. Even when targeting is set correctly, ads can still appear to people who aren’t actively looking for your product or service. That means more exposure, more spend, and often more effort to generate conversions and leads.

Search Intent
Google Ads work differently. People are actively searching using keywords, which means there’s already intent. It’s not about pushing ads in front of someone — it’s about showing up when they’re already looking.
Meta Works Best When Everything Else Is Right
Ads don’t operate in isolation.
If your website is slow, your messaging is unclear, or your offer doesn’t make sense, Meta will expose those issues fast.
That’s why we look at the full picture — ads, landing pages, messaging, and tracking — not just what’s happening inside Ads Manager.
Let’s Talk About Your Meta Goals
If you’re running Meta ads and not seeing results — or you’re too nervous to scale because you don’t trust the data — we should talk.
Book a call to discuss your Meta strategy and find out what’s holding your campaigns back.
We’ll give you honest feedback, clear recommendations, and a plan built around results — not hype.




Featured Projects
PERTH-BASED SEO TEAM WITH ABUNDANT EXPERIENCE THAT ONLY DELIVERS WINNING SEO RESULTS
Client-centric focus through expeditious and diligent actions, keeping our SEO clients in the loop.
Honest and ethical SEO company in Perth that companies can rely on.
Excellent ROI and longer-lasting SEO results.
Bespoke SEO strategies that are data-driven, innovative, and scalable.
We provide search engine optimisation (SEO) consulting and analysis in plain, easy-to-understand English. When we walk you through an audit of your site’s current search engine results, we explain how key data points impact your profitability. Unlike other SEO specialists in Perth, our SEO strategy is custom-tailored to your business needs, target audience, and growth plans.
We have become a trusted SEO company in Perth because we under-promise but over-deliver. If you are results-driven like us, we are just the right SEO team for your business.
Collaborate with us TODAY and see how we have helped many Perth businesses of all sizes, one successful SEO campaign after another.
Testimonials
What Our Client’s Say
SAP called me to offer some free SEO advice, but after speaking with him about my previous SEO experiences, I decided to give his 'ethical organic SEO' a try. What he advised me on made better sense than all the previous SEO's combined. They performed an SEO audit on my website, after which he set about optimising my pages. Within the first week they had achieved a result my previous SEO people had not been able to achieve in months! The results speak for themselves, and after less than two weeks, I'm very impressed, and looking forward to more traffic and business though my website. At last I have found someone who runs their business like I run my finance company - they only do whats right for the client."
It's important to me to seek out and surround myself with those I consider to be experts in their fields, which is why I rely on SAP. They use their skills and initiative to be creative with ideas to help me stay ahead of the rest, and has taught me a lot about SEO. He's also fast as lightening at getting things done :-)"
SAP search engine optimisation marketing campaign has been an absolute goldmine - it's been invaluable in improving our SEO and I thoroughly recommend them to anyone wanting to get better SEO results for their website."
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Faq
Freequently Ask Questions
Search Engine Optimisation (SEO) is a digital marketing tool for websites to achieve higher rankings on a search engine results page (SERP). For example, an internet user types “Perth SEO agency” or “SEO agency Perth” on Google. Often, they would only check out search results found on the first page of Google. Hence, companies are vying for that coveted top spot or appear among the first few found on the first page of Google since a small percentage
would only care to scroll down to the bottom. Talk to any of our SEO Perth experts to benefit from our SEO services.
Many SEO types cater to a specific area or set of tasks. Some of them include the following:
Local SEO
Local SEO is the same with SEO as we know it, only that it narrows its target audience to a specific area or region. For example, your company aims to show up on the first page of
Google when somebody types “Perth SEO agency” or “SEO agency Perth” and not necessarily claim the keywords “Australia SEO agency” since you can only serve Perth residents anyway.
Technical SEO
This type of SEO makes sure that search engines like Google can crawl your website by improving your web infrastructure in terms of speed, mobile friendliness, and ease of navigation.
On-page SEO
Also referred to as on-site SEO, on-page SEO focuses on organising website content to cater to SEO parameters like keywords, meta descriptions, headers, page titles, images, etc.
Off-page SEO
While on-page optimisation is focused on content found on the website, off-page SEO is about optimising anything outside it. Having links to other sites and a presence in the social media trifecta of Twitter, Facebook, and Instagram also contribute to favourable SEO results.
Aside from your website failing to show up on the first page of Google, any business in a highly competitive industry that relies heavily on online transactions can use a lot of help from SEO. Consumers today use Google search engine to help them find products and services.
This organic search means you don’t have to pay for ad space to appear on search engine results pages. Once your website is found, it already increases your chances of making a sale. SEO will boost online credibility, visibility, and organic traffic.
Offhand, SEO results are not instant. Every SEO strategy can produce results at different times. Nonetheless, you may see considerable changes, such as an increase in organic traffic in six to twelve months, and these results can grow over time.
Search engine optimisation (SEO) is typically mistaken as an umbrella term for Search engine marketing (SEM) or vice-versa. These marketing practices are actually different from one another. If SEO tackles free organic searches, SEM is focused on paid Google search through Google ads and Google Adwords.
We will charge you based on the SEO service or services our SEO team will provide. We can assure you that our SEO agency Perth office will offer the best SEO cost that has a lot of value and is designed to deliver tailor-fitted SEO service that is highly structured and results-oriented. Allow our SEO company to make a difference in your business by sending an email at info@codevioletmedia.com.au.
We would love to give you a free consultation soon!





















